Gucci apologized after backlash over a sweater that seemed racist.
The clothing line was selling a black balaclava sweater that resembled black face figurines.The sweater had a neck portion that came over the face and covered the mouth and nose area. The shirt included a cut out around the lip area that was bright read.
Gucci put out an official statement after the sweater went viral, “Gucci deeply apologizes for the offense caused by the wool balaclava jumper. We can confirm that the item has been immediately removed from our online store and all physical stores. We consider diversity to be a fundamental value to be fully upheld, respected, and at the forefront of every decision we make. We are fully committed to increasing diversity throughout our organization and turning this incident into a powerful learning moment for the Gucci team and beyond.”
Gucci is not the only luxury fashion brand that has been accused of selling clothing with racist undertones. In December, Prada was accused of selling blackface figurines. The too put out a statement to apologize.